Shampora

Shampora creates customized hair products that are uniquely tailored to meet the specific needs of every individual customer.

For Shampora I spearheaded art direction for communication initiatives, managed relationships with external agencies and I was in charge of creating designs and photographs for the visual communication of the company.


• Directed creative aspects of visual communication
• Overseen production and photo shoot
• Developed extensive graphic designs and UI websites
• Constructed visual content plans on Instagram
Year: 2020 - 2023
Service: Packaging Design, Photography, UX/UI, Instagram Content, Email Design



Hair & Scalp Supplements
Year: 2023
Service: packaging design, photography, web UX/UI
Link: Product Page / Email Design
For the launch of the Hair Supplements I was in charge of creating the packaging, taking the photo shooting, designing the product page and creating the email design.
Personalised Hair Color
Year: 2021
Service: creative direction, packaging design, photography, web UX/UI
Illustrator: Cecilia Castelli
I created the concept for the launch of the new product category (hair dye), choosing and managing the external resources (illustrator and an agency for the video launch), packaging design and taking the photo shooting.
“Your head takes you everywhere.”  Each hair nuance is inspired by a different woman and a different place in the world.
Launch Hair Oil
Year: 2022
Service: packaging design, photography, UX/UI
Link: Product Page
For the launch of the Hair Oil, I was in charge of creating the packaging, Art directing and overseeing the photo shoot, designing the product page and creating the email design.