Doppelganger
Doppelganger is an italian menswear fashion brand. Focus on sartorial and tailor mensawear.
At Doppelganger, I am responsible, following the guidelines set by the Marketing Manager, for all aspects of visual communication both digital and print. I oversee almost every graphic output produced by the Communication & Marketing team. I work closely with the Marketing & Communication Manager to develop and execute seasonal campaigns (Fall/Winter and Spring/Summer).
• Supervised production processes, visual assets for both e-commerce and retail channels, including photo and video shoots
• Designed a wide range of graphic materials for physical & digital platforms
• Developed cohesive visual content strategies for Instagram and other social media platforms
• Occasionally contributing as a photographer for communication needs
• Supervised production processes, visual assets for both e-commerce and retail channels, including photo and video shoots
• Designed a wide range of graphic materials for physical & digital platforms
• Developed cohesive visual content strategies for Instagram and other social media platforms
• Occasionally contributing as a photographer for communication needs
For the launch of the Hair Oil, I was in charge of creating the packaging, Art directing and overseeing the photo shoot, designing the product page and creating the email design.